Coinbase Scales Base Globally With Local Leaders
By Kima A. profile image Kima A.
2 min read

Coinbase Expands World Base With Local Teams

Coinbase takes Base to the world: hiring local leaders to grow the on-chain infrastructure and strengthen regional communities.

The Layer 2 solution of Coinbase's Ethereum, called Base, is accelerating its global expansion. The project has announced the hiring of seven 'regional leaders' in different areas of the world.

The aim is to scale the on-chain infrastructure and create local communities of developers and users.

New positions have been opened in Argentina, Brazil, Central America, the UK, Europe, Singapore, South Korea and West Africa. Recruitment is also a priority in Germany, Mexico, Turkey, Indonesia and the United Arab Emirates. In the US, a position is open for a network manager.

Each regional leader will be responsible for launching local initiatives, supporting developers, organising hackathons and promoting the use of on-chain products. This is part of Base's long-term strategy to decentralise and adapt the platform to the needs of local markets.

100 billion on chain and 25 million users goals for 2025

To achieve its ambitious goals for 2025 - $100 billion in assets on-chain, 25 million users and 25.000 developers - Base is actively expanding its global presence and investing in regional ecosystems.

These local teams will play a key role in user acquisition, developer engagement and localised product development, key elements for effective scalability in different markets.

Base is built on top of Ethereum and the Superchain architecture, with the goal of maintaining full compatibility with the Ethereum ecosystem while improving scalability, speed and affordability.

The team believes that the future of finance and technology must be open, permissionless and decentralised. Their commitment to Vitalik Buterin's vision is evident in their progress towards decentralisation.

In April, Base implemented the 'first phase' of Buterin's decentralisation model by launching open 'fault proofs', which improve transparency and resilience. This development also represents a significant reduction in dependence on centralised entities for crucial updates, especially in the smart contract infrastructure.

These technological improvements, combined with a strong global expansion strategy, aim to make Base a major player in the decentralised economy by 2025, opening a new era of open finance and developer-centric innovation.

stable growth and strategic role for coinbase

Along with the technical improvements, the project shows stable growth. According to The Block, Base generates over $250,000 in daily revenue and transaction volume grew by 16 per cent in the first quarter compared to the previous quarter.

Stable growth and strategic role for Coinbase
stable growth and strategic role for Coinbase

The platform has amassed $5 billion in TVL, nearly half of the funds locked up in Optimism-based rollup projects.

Base becomes the base for Coinbase and expands Web3. For Coinbase, Base is not just a Layer 2, but a strategic direction: it generates stable revenue, supports the expansion of the ecosystem and reduces dependencies.

By Kima A. profile image Kima A.
Updated on
Blockchain Web3
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